YOSEMITE — Organizers of the country’s largest series of travel shows announced the “Best of Show” winners of its record-breaking Los Angeles Travel & Adventure Show held at the Long Beach Convention Center earlier this year.
The 2016 “Best of Show Regional Pavilion” award given out by Unicomm, LLC, went to Yosemite Experience.
The Yosemite pavilion encompassed almost a complete aisle of the expo and included Visit Yosemite | Madera County Mono County Tourism, Yosemite/Mariposa County Tourism Bureau, Tuolumne County Visitors Bureau, Sequoia Tulare County, Bass Lake Chamber, The Pines Resort, Tenaya Lodge at Yosemite, The Redwoods in Yosemite, and Mammoth Lakes Tourism.
The highlight of the pavilion was the Yosemite Experience which included a 24-foot-tall rock climbing wall allowing attendees of all ages to get a taste of adventure.
“This award is very special to us,” says Rhonda Salisbury, CEO of Visit Yosemite Madera County. “The Yosemite Pavilion is a coordinated group effort between the gateways surrounding Yosemite. The pavilion offers visitors a ‘one-stop shop’ to see all that Yosemite and the surrounding communities have to offer.”
Over 34,000 people streamed in to meet with over 3,700 travel experts manning the show’s 400 exhibit booths. The event set a new record with active travel enthusiasts and travel trade attending, making it the highest attended travel event in the United States.
CEO of Unicomm John Golicz the show’s organizer added, “From adventure to national parks to fine dining and lodging, the Yosemite group put together an exciting and very popular pavilion at this year’s show. They are a model of how many regional CVBs, Tourism Boards and private sector hospitality companies can partner to market and educate travelers.”
For more information about Visit Yosemite Madera County, check out the website at www.yosemitethisyear.com.
Visit Yosemite Madera County was formed in 1985. It has been operating at The Yosemite Sierra Visitors Bureau for 30 years. The Bureau was established by a group from the Eastern Madera County Chamber of Commerce with a vision of the growing potential for drawing the millions of visitors to Yosemite National Park to the many businesses and attractions in Madera County. Recently the visitor’s bureau changed its name to Visit Yosemite | Madera County to more accurately reflect its mission to promote all there is to see and do in Yosemite and Madera County.
