OAKHURST – UPDATE Friday, May 29 – Owner Krista Gorman announced recently: “I decided to close out the physical location of the shop. Our last day open will be Saturday, May 30.”
After that the store will only be online, Krista says, and she intends to have free local shipping within 40 miles of Oakhurst.
“We have an expanded selection of women’s active and loungewear, cute sports bras, headbands, yoga pants, and running shoes. Monday, June 1 is our soft opening. By June 15 everything will go on website for our Grand Opening.”
Krista Gorman promises to keep everyone updated on new arrivals via email list and social media.
PREVIOUSLY – If you haven’t been into see what’s new at local boutique Simple to Superb lately, now is a good time to stop by.
If you’ve never been inside Simple to Superb, and you’re looking for women’s clothing in styles from yoga pants to dress-up, and much more, prepare yourself to be pleased.
Owner Krista Gorman makes every effort to stock the store with items that ladies use everyday, along with special occasion clothing, all in a variety of sizes that reflect the needs of local shoppers and tourists, too.
“We put a lot of thought into each item we carry, and have limited amounts, so our inventory is constantly changing,” says Krista. She suggests shoppers check back often for something new. “If you love it, get it before it’s gone.”
In terms of sizes, Krista says the shop sells small through large and has, in addition, been expanding its plus size selection for sizes 1x through 3x.
“For pants we carry sizes 2 through 16, and have put a lot of time into finding excellent brands that fit women comfortably,” assures the owner. “My favorite is Ethyl Euro. They have a higher waist and are comparable to Not Your Daughter’s Jeans, but have a more reasonable price point between $60 and $80.”
There’s much more behind the scenes at Simple to Superb than jeans. Krista tries to find a little something for everyone, even kids. The inventory makes the shop not only tempting, but satisfying, as well.
“We have casual everyday clothing like yoga pants, and trendy tops, as well as dress pants for work and dresses for a casual wedding or date night,” Krista says, adding that she happily stocks items made here in the foothills.
“We also have several locally made items we sell, including It’s a Cowgirl Thing jewelry, along with soaps and candles, and Joey Couture baby and kids clothes.”
It’s looking like fashion is flowing in Krista’s favor right now, and that of all women who want a little comfort with their cute clothes, as the weather starts to heat up.
“This summer the bohemian trend is really popular, lots of sheer fabrics, lace, and loose-fitting tops.”
Since 2012, Krista has been running Simple to Superb Boutique with an eye toward sophisticated style with fun, bright colors and prints. Retail is not new to Krista or her family, they’re experienced.
“Growing up my family owned their own business and I have always wanted to do the same. I love being creative, and owning a women’s boutique lets me do that every day.”
Part of owning a business, especially in a small town, is getting to know the community and helping out in any way possible. Krista knows this, and that’s why she’s involved where she can be, including with some mentoring at the high school level.
“We are doing the ROP program with Yosemite High,” explains Krista, “YHS senior Jamie Longmore comes once a week for two hours to get experience working. Last month, we let the girls from Minarets use clothes for their Pink Ribbon Fashion Show, and we recently donated clothes for the Mother’s Day Fashion Show at the Oakhurst Community Center. We also try to donate gift certificates to some of the many women’s groups in town for their different fundraisers and raffles, such as Soroptimists Soup and Salad Luncheon and the Helping One Woman (HOW) dinners.”
Would you like to take a peek inside Simple to Superb without leaving the comfort of your computer?
“We have a website and offer free in-store pick up. And, we have a great loyalty program,” Krista says. “When you sign up to be a Simple to Superb Celeb we keep track of each purchase you make. When you spend $150, you’ll receive 10% off your entire next purchase, plus a free birthday gift.“